CHASE-in-the-News: The Anti-counterfeit Movement: Is It Really a Movement Yet?
(EDN Network, May 6, 2013)
US legislation has compelled a stepped-up interest in preventing counterfeit electronic parts from slipping into the supply chain. It has also raised more questions than it has answered. For many dealing with the enormity of tracking, reporting, and resolving issues associated with potential counterfeit parts, there is a collective hope that 2013 will bring clearer guidance on what needs to be done by whom and when.
Conversations today are already moving away from “What does the National Defense Authorization Act (NDAA) mean?” to “How is my company going to be impacted, and what am I doing about it?” This mental shift brings with it another set of challenges requiring increased collaboration, communication, trust, and thought leadership throughout the electronics industry, several industry watchers noted. A tall order, some acknowledged, because of the deep-rooted stigma and heightened concern about potential liability related to discovering counterfeits anywhere in a part’s chain of custody.
Even so, if consensus is true, then the electronic industry’s current dialog on this topic is a good start, but still largely perfunctory. Companies most affected by both the law and customers’ updated risk-management requirements are doing what they can to be legally compliant, but an ongoing weak economic climate and a lack of specific governmental direction raise legitimate questions about whether the cost of an anti-counterfeiting program justifies the business case. …
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